This is a repost of something on:
- The Newspaper Death Watch [ http://www.newspaperdeathwatch.com/pruitt-to-naa-game-is-on-the-line.html#comment-4305 ] and
- Revenue 2.0 [ http://revenuetwopointzero.com/solutions/classified-solutions/classified-solutions/#comment-302 ]
The paper part of the newspaper is dead … Get over it.
The only thing that will remain is going to be vanity presses like HP is proposing with their printing service [ http://magcloud.com/ ]
We didn’t fight for the rights of the buggy whip makers either … Suck it up.
Journalism however is definitely NOT DEAD.
It has been democratized, popularized, localized, opened up, opened on and opened for a new business model.
If you worked as an editor or for an editor, you are going to find that the average person hasn’t suddenly improved in spelling or grammar, logic or comprehension, ability to communicate or in layout skills.
We just have to find you a new way to get news that you write out there; .PDF files on your servers being distributed via RSS files that the Post Office has on their server and that gives access to the latest content for $ would go a long way towards granting you a new lease on life.
The RSS file can even contain the highlights and a little bit of text from the articles which are still on your servers.
Actually, you can extract the words from your articles, remove duplicates, sort them, and let Google be able to include or eliminate an article from a search, present the little highlight snatch of text to let potential readers determine if they are interested and then the post office can: 1) let subscribers access the article OR 2) charge for access to the article.
This last part, subscription fulfillment or piece-meal charging, would be done by the post office. Nobody has ever had a problem paying for a stamp or expected a letter to be delivered without a stamp.
Once the “news” becomes the “olds”, say after a week for most articles, let Gooogle have at the original that you can store in a separate server.
a) The transmission of the articles is almost free.
b) The distribution of the articles is almost free.
c) The access is cheap but NOT free and the post office sees to that and that helps them with with their business model.
d) The post office send you a share of the money collected (and YOU KNOW HOW OFTEN AN ARTICLE IS FETCHED OFF OF YOUR SERVERS FROM A PARTICULAR IP ADDRESS.)There is a business model that would work, it would
1) let new gathering organizations gather news,
2) let readers read,
3) let the post office disseminate and collect payments and disburse funds